|Professional Football Against Hunger|
EPFL, EU, FAO Public Awareness Campaign
30 March - 2 April 2012
The "Professional Football Against Hunger" campaign will be promoted in hundreds of European football stadiums. It will begin on 30 March and end on 2 April 2012. It will involve 300 professional football clubs in 20 leagues across 16 European countries.
The message of the campaign is that funding and action are urgently needed in the Sahel region of Africa. The funds raised will be used to address the food crisis, which is a result of drought, chronic poverty, high food prices, displacement and conflict.
For more see: "European professional football sounds the alarm on the Sahel," FAO Press Release, 28 March 2012.